Marketing Archives - Park Merchandising - Scan Based Trading Services & More

Measuring Digital Marketing Efforts

All pieces of digital marketing, social media marketing, and engagement marketing have outputs that can be hard to measure and track. Read more here.

Getting Started With Content Marketing

Content marketing is different than traditional B2C marketing. Content marketing focuses on creating a genuine relationship with the consumer. Here's some tips for creating a great content marketing strategy for your business.

The Marketing Difference Between Audience & Traffic

So what's the real difference between marketing audience and traffic? There are so many marketers who are confused about these two important statistics.

Humanizing Your Brand (With Marketing)

Marketing and social media is meant for exactly that; to be social and market to the people that matter to your brand, AKA your customers. There is no way for your brand to achieve social trust, social brand awareness, and customer loyalty without a humanized approach to marketing and social media.