The Holidays are here and that means marketing campaign after marketing campaign. It’s no secret that most sales are generated around the Holidays. But there are a few secrets that can make your marketing campaigns Holiday approved and eye catching for shoppers.
Here is a list of Holiday Marketing Secrets you should know:
- VISUALS – Brand recognition within a marketing campaign is key. Make sure you’re using your brand’s signature logo(s), fonts, and colors while adding some Holiday flair to your marketing posts.
- VIDEOS – Holiday video marketing and ads are the way to win a customer in 2019 going into 2020. Use video making software like Gif or Wave to create eye catching videos by using photos of your products.
- FREE SHIPPING – One way to win the online Holiday marketing craziness is to offer free shipping to your customers throughout the month of December.
- LIVE CHAT – Adding a live chat box button to your website will help customers find what they need when they need it. Customer service during the Holidays should be a top priority!
- COUNTDOWNS – Looking for a way to get your customers excited about a sale? Add a countdown timer on your website and share it on your social media.
- DON’T FORGET ABOUT EMAIL MARKETING! – Emails are great for personalizing your messages to customers. Send your special groups of customers secret sales, promos, and coupons to keep them loyal and happy during the Holidays!
- POST ORIGINAL CONTENT – Use a branded watermark on your original content so it’s not duplicated or copied.
- USE APPROPRIATE AND RELATED HASHTAGS – Create a personalized hashtag for your brand.
- UPDATE YOUR WEBSITE/BLOG WEEKLY
- BRING IN FRESH IDEAS – Bring only your original content to blog posts and really showcase your brand’s image.