Email Marketing Hacks

Happy Tuesday!

Today we are diving into a very important topic for your digital marketing strategies: EMAIL. Email is still one of the strongest and most successful ways to reach your customers. A customer is 6x more likely to convert when they recieve an email rather than just scrolling past something on social media. Many marketers might claim that email is going out of style, but it's not going anywhere anytime soon. Here is one more thing to think about: 58% of people say that the first thing they do in the morning when they first look at their phone is check their email. That is over half of phone users. This is a huge market to capture!

Here are some email marketing hacks to help you land those conversions via email:

1. Add pictures to the layout
2. Add links to your website, social media, and blogs
3. Add links and descriptions of your products 
4. Add a best seller section of your products
5. Give the layout a clean and professional look
6. Use a consistent font and theme throughout
7. Have an attention-grabbing subject line
8. Use hot marketing words such as:
   1. secret
   2. limited time
   3. hurry before it's gone
   4. you're invited
   5. VIP 
9. Personalize the email for the customer's name
10. Add contact info in the footer
11. Send weekly newsletters to inform customers